become the coach everybody wants to work with.
Get the proven systems, frameworks and principles you need to upgrade your coaching, serve your clients to a higher level and build a lasting career with the Functional Fitness Certification.
🏋️♀️ GET BETTER RESULTS
🧲 KEEP CLIENTS LONGER
📈 EARN MORE MONEY
IS consuming more information LEAVING you more confused when helping your clients?
You’re not alone. Chances are that right now:
✅ You’re passionate about helping clients transform their lives
❌ But your certification left you with more questions than answers
✅ You want to stand out and charge premium rates
❌ But struggle to articulate why clients should choose you over other trainers
✅ You work hard and care deeply about results
❌ Yet you spend hours second-guessing your programming decisions
✅ You’ve got access to lots of fitness information
❌ But can’t connect the dots to turn it into real client results
☝️ These are the EXACT roadblocks that many coaches face when they’re on the verge of unlocking their next level of growth…
So why do so many great coaches struggle with overwhelm, overthinking and a constant need to consume ‘more’ information?
BECAUSE COACH EDUCATION IS BROKEN.
Education providers focus simply on spoon-feeding you answers or telling you what to think…
❌ Skip the crucial “why” behind program design
❌ Focus on theory over practical application
❌ Teach rigid systems instead of principles
❌ Leave you dependent on their templates
❌ Ignore the business side of coaching
The result?
Coaches who lack confidence, struggle to retain clients and work too many hours for too little pay.
It’s like following a ‘paint by numbers’ vs truly understanding and embodying the craft to create masterful art.
Nobody ever created a masterpiece painting by numbers.
Sure, the amateur coach who’s collecting certifications to satisfy their ego can afford to waste their time and money on solutions that, at best, gather digital dust or, at worst, cause more confusion, overwhelm and second-guessing.
But if you’re a professional coach who’s committed to serving your clients to the highest level, commanding premium rates and wanting the best for your clients, you already know there has to be a better way…
So how do you finally break the cycle?👇
you upgrade how you think.
(That’s the not-so-sexy secret)
When you upgrade your thinking it’s like taking the ‘red pill’ for your coaching practice…
✅ You’re able to ask better questions
✅ More easily implement what you learn
✅ Every other piece of education you’ve done becomes more valuable.
Truly being able to connect the dots and “see the matrix”.
So you can:
Eliminate the overwhelm and frustration
Coach any client with total clarity and confidence
Never scratch your head looking at a blank program again
Sure you COULD go back to being stuck in ‘consumption’ mode…
…reading more books
…listening to more podcasts
…parroting other coaches on social media
…frustrating yourself with ineffective trial & error
…crossing your fingers and hoping that “someday” something clicks.
Or you could…
…upgrade your thinking
…learn proven, time-tested principles
…become a highly competent & in-demand coach
…because the uncomfortable truth is, you don’t need more information, you need a proven system and frameworks to better implement and understand the information you already have.
And until you upgrade your level of thinking, nothing changes.
FUNCTIONAL FITNESS CERTIFICATION
The Only Coach Education Program That Teaches Not Only What To Do, But How To Think
✅ International CIMSPA Accreditation
✅ Students in Over 9+ countries
✅ 500+ Happy Graduates
MEET YOUR INSTructors:
Ollie Marchon
Co-Founder
Ollie Marchon is a former professional rugby player turned founder of MARCHON & The PFCA.
MARCHON is the UK’s leading Functional Fitness brand, comprised of multiple gym locations, a custom built app delivering their programmes across the world, as well as offering their own sports nutrition and clothing.
The PFCA is Ollie’s education business which he co-founded with Jenz Robinson in 2019. Their primary focus is to raise the standards of coaching within the fitness industry whilst also supporting fitness professional and gym owners in the private sector to run a more profitable and successful business.
JENZ ROBINSON
Co-Founder
Over the past 15 years, Jenz has successfully scaled multiple fitness businesses.
Jenz and Ollie have successfully grown the industry-leading fitness education company, The PFCA as well as the innovative Gym Owners Network – A business mentorship program for Gym Owners across the globe looking to perfect their product, develop high performing teams and have wildly successful gyms.
Jenz’s proven interpersonal skills simplify complexity, making coaching and training fulfilling. His commitment to ongoing education is reflected in his white-belt mentality, contributing to the PFCA’s leading position in applied function fitness training today.
CRAIG MASSEY
Head Of Education
Craig transitioned from an engineering career to the fitness industry through the early UK CrossFit scene in the mid-to-late 2000s. After envisioning a new path, he took a leap of faith, establishing three gyms and a coaching practice. With a decade in the OPEX system as both a student and license holder, Craig emphasises education, viewing everyone as perpetual learners.
Believing in the responsibility that comes with knowledge, he is now part of the PFCA, grateful for the opportunity to contribute and support those following in his footsteps.
WHAT FFC STUDENTS ARE SAYING
WHAT YOU’LL LEARN
The 4I’s System™
Our proprietary framework eliminates programming guesswork and ensures consistent client results.
So you can walk into every session knowing exactly what to do, feeling completely confidence in your plan, and delivering results that make clients rave about you to their friends.
Real-World Application
Learn from the combined 50+ years of experience of 3 of the UK’s top fitness coaches, who have built and scaled multiple successful fitness businesses.
So you can skip years of expensive trial and error, implement proven strategies that actually work in the trenches and build the thriving business you’ve always dreamed about.
🛠️ Complete Coaching Toolbox
Master everything from movement assessment to program design to client communication, so you can handle client challenge. Feel fulfilled knowing that you’re delivering real value and finally charge rates that reflect your true expertise.
📈 Business Integration
Turn your improved coaching skills into higher rates and better retention. So you can spend less time struggling with sales and marketing, attract clients who happily pay premium rates, and build a sustainable business that doesn’t require 60-hour weeks.
ENROL TODAY & bECOME A HIGHLY IN-DEMAND COACH
3 INSTALMENTS
- 85+ video lectures
- 200-page workbook
- Bonus implementation chapter
- Roadmap to £50k per year masterclass
- 52 weeks of programming templates
£
399
x 3 instalments
All the same amazing benefits, with flexible pricing
PAID IN FULL
- 85+ video lectures
- 200-page workbook
- Bonus implementation chapter
- Roadmap to £50k per year masterclass
- 52 weeks of programming templates
£
999
one-time payment
Save 20% when you pay in full and get instant access to our course material on day one.
OUR PROMISE TO YOU
We understand that at times like these even the smallest of investments make you think twice. So we are taking away all the risk. Because if you jump in and buy this amazing course today, you are 100% covered by our 30-day money back guarantee.
So you literally have nothing to lose (and oh so much to gain!)
FREQUENTLY ASKED QUESTIONS
What happens if I fail the course?
Instead of worrying about failure, think of this as a guaranteed opportunity for you to succeed. If for any reason you don’t pass, we’ve got your back – retesting is available at no extra charge, ensuring that you not only pass the course but also earn the qualification you’ve worked for. This means you’ll walk away certified, no matter what.
How much time will it take?
We get that fitting in continuing education to a busy coaching schedule can be a challenge. FFC is designed with flexibility in mind.
We recommend allocating just 1-2 hours per week for 12-16 weeks. That’s manageable, right?
This minimal time investment opens the door to lifelong skills and knowledge in coaching and fitness.
What happens after I finish the course?
Completing the course is just the start of your journey. After you’re certified, we encourage you to show off your new skills by tagging us on Instagram @the.pfca, we’d love to hear about your experience – whether through a review or a testimonial. You’ll also become eligible for the PFCA Mentorship (launching 2025).
Do you offer payment plans?
Absolutely! We know investing in your future is important, so we offer the option to spread your enrolment fees over 3 monthly instalments to make it easier without an upfront investment.
How will I be assessed?
Your progress matters, which is why after each module, we provide mini-assessments to reinforce your learning. By the end of the course, you’ll complete a final, mixed-form assessment that requires an 80% pass mark to earn your FFC Certified standard. This ensures you’re not just passing a course – you’re mastering the material.
FFC IS PERFECT FOR YOU IF…
✅ You’re ready to stand out and become the go-to expert in your field.
✅ You believe in delivering real, lasting results for your clients, not just quick fixes.
✅ You’re done with just collecting certifications and want to truly master your craft.
✅ You want to confidently lead your clients without second-guessing every decision.
If this sounds like you, then FFC is exactly what you’ve been looking for.
DOWNLOAD THE FFC PROSPECTUS
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